In cultures where context sensitivity is high, businesspeople
a. perceive cultural differences in the context of time.
b. stress the surrounding circumstances in communication.
c. prefer predictable and certain consequences.
d. attach importance to the trappings of ceremony.
e. assume a long-term context in discussions.
It would only be wise to assume a long term context in any business relation when operating in this type of culture. Not communicating inside the context which has been built will surely confuse and likely insult the other party.
