when sponsors enter into partnerships with sport organizations, they must realize that additional activation spending will be required to leverage the sponsorship effectively. group of answer choices true false

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When sponsors enter into partnerships with sport organizations, they must realize that additional activation spending will be required to leverage the sponsorship effectively. So, the given statement is True.

The act of monetarily or by the giving of goods or services supporting an occasion, activity, person, or organisation is known as sponsoring something (or someone). The sponsor is the person or entity that offers the support; it functions similarly to a benefactor. Sponsorship is the payment of money or goods in exchange for access to a property's commercially exploitable potential (usually in the fields of sports, the arts, entertainment, or charitable causes).

Contrary to generosity, sponsorship is carried out with the hopes of generating a financial profit, even when the sponsoree (the item being sponsored) may be a nonprofit.

While sponsorship can boost brand recognition, purchasing propensity, and awareness, it differs from advertising in these ways. Sponsorship cannot convey specific product features, in contrast to advertising. It also cannot serve as sponsorship on its own.

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