a firm marketing its product in the united states and abroad may have to tweak the product for its international customers and as such may have to market it differently. what type of targeting strategy would work best for this situation?

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31-10-2022
Business

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a firm marketing its product in the united states and abroad may have to tweak the product for its international customers and as such may have to market it differently. what type of targeting strategy would work best for this situation?

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Tundexi Tundexi · Answer 1 · 2022-11-03T11:29:45+01:00

A differentiated strategy will be the best strategy for the firm that wants to marketing its product in U.S. and abroad by tweaking such product for its international customers.

What is a differentiated marketing strategy?

In marketing, a differentiation strategy refers to an approach of businesses developed by providing customers with something unique, different and distinct from items their competitors may offer in the marketplace. The main objective of a differentiation strategy, which works by implementing a differentiation strategy is to increase competitive advantage.

In conclusion, the main goal of a product's differentiation strategy is to create a competitive advantage make the product superior to alternatives on the market.

Read more about differentiated strategy

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