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You need to segment your market because you can't afford to sell to everyone in the beginning.
Which four market segmentation methods are there?
Although the four primary categories of market segmentation are thought to be geographic, demographic, psychographic, and behavioral, there are many more approaches you can take, as well as many variants on the four primary types.
What three methods are there for segmenting a target market?
Markets can be divided into different categories according to factors including geography, demographics, and consumer behavior. By determining which items have the best chance of capturing a share of a target market and the most effective methods for marketing and distributing those products to the market, market segmentation aids businesses in reducing risk.
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