Step 5 of the marketing plan, which entails evaluating the performance of the marketing strategy using marketing metrics and taking any necessary corrective action, is part of which phase?

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29-08-2022
Social Studies

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Step 5 of the marketing plan, which entails evaluating the performance of the marketing strategy using marketing metrics and taking any necessary corrective action, is part of which phase?

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OlanmaE OlanmaE · Answer 1 · 2022-09-08T14:55:15+02:00

Step 5 of the marketing plan, which entails evaluating the performance of the marketing strategy using marketing metrics and taking any necessary corrective action, is part of this phase:

Control Phase

What is the control phase?

The control phase is the part of the marketing strategy where the entrepreneur must ensure that the strategies that they have already put in place are working effectively.

If any anomalies are noticed, these will be corrected at this point. Evaluation is a neccessary part of this step.

Learn more about the control phase here:

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