All these questions are the market factors which affect the channel choice. Thus, the correct option is B). market.
Potential customers refers to those individuals or customers who have the potential to purchase the goods and services that are offered by a company.
Potential customers of a company are those who have not purchased the product yet but likely to purchase in the coming future as they are interested customers.
Basically, the potential customers are referred to as prospects for a company because they are known as the target audience and will lead to high conversions.
Learn more about potential customer here:-
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Complete question is:-Who are the potential customers? What do they buy? Where do they buy? These are _______ factors affecting channel choice.
A). product
B). market
C). product stage
D). timing