Lawrence is the sales representative of a consulting firm. He is making a sales presentation to a group of prospective customers.
What is the first step that Lawrence must take when communicating to the prospects?
a. Understanding behaviors
b. Sending effective messages
c. Presenting the message
d. Getting their attention
Explanation: To make a good sale, presentation is essential so Lawrence's first step is definitely to gain the company's attention so they can see you and be interested in your product.
