According to experts studying services, the ________ should be intentional, planned, and consistent so that every performance is similar, differentiated from other services, relevant, and valuable to the target market.

Respuesta :

Answer: customer experience

                       

Explanation: In simple words, customer experience refers to the  perception that the existing and potential customers have about any business or brand. It relates the business interactions that a customer have with the firm.

This is valuable as it builds and maintains a strong customer base thus it should be planned and consistent.